How fraudulent publishers are destroying CPA industry

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The biggest problem CPA networks face is the fraudsters who try to get into CPA Networks and provide fake leads.  Which result into heavy loss for not only Network but also for the adverser and some times many legit publishers are affected too. A recent example is that an old and well reputed CPA Network is scammed to death , They have stopped all the payments and are currently filtering out all the fraudulent publishers. This is a dreadful situation for a publisher like me whose only source of income is CPA marketing.  No doubt about CPA network they are legit and will pay out their legit publishers but that takes time and a lot of time . For sure CPA marketers who drive paid traffic , they have to pay for traffic out of their pocket  and when they receive your payments late that will surely piss them off .

Today i have decided to research more on how these fraudsters work.

By googling for a bit i came to know a little information about them.

  • They hire freelancers to get mass approvals in CPA networks
  • Their payments vary from network to network.

There main targets are

MaxBounty : $50 per account

peerfly :        $50 per account

Azoogle:       $50

Hydra :          $100

never blue:   $ 100

EWA:            $150

Their main resources to get approval Services :

Before going into resources i would like to tell who are these people who are providing CPA approval services , Mainly there are two types

  • Call Centers

And mainly these call centers are based in India .

  • Individual freelancers

They are mainly from Pakistan, India , Bangladesh ,Philippines

They use mainly VPN`s

They mainly hire these people from O Desk, Freelancer.com and A few Black Hack forums

Fradulent people looking for cpa approval service

Fraudulent people looking for cpa approval service

Ruck CEO of convert2media says in his blog post

think it would be safe to say that about 75% of the apps coming into Convert2Media are from publishers looking to fill in their own leads, create ghost leads, fire the pixels themselves

 

What happens when a hired freelancer calls CPA Networks and is caught you must watch it in video below


Very sad to say these fraudsters also create many problems for legit affiliates as well as for newbies who want to join CPA networks .

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About Kj Rocker

Hi there my name is KJ and I am the owner of KJ Rocker Blog And C.E.O KJ Rocker F.Z.E . I am an affiliate marketer, and online marketing consultant living Dubai Life. My biggest achievement is not only turning my affiliate life dream into reality, but also i have helped many others through my coaching program to achieve success.
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Comments

  1. We do our best at PeerFly to monitor these sites and suspend users who are not only buying accounts, but also the people selling them. It’s really not hard to detect them with our system and about 90% of people won’t have the chance to generate their first lead 🙂

  2. good to know that , but still i think networks should have to contact freelancing websites to ban such sellers just because they do victimize some innocent newbie affiliates who are easily victimized by these people in next posts i will try to point out directly usernames and profiles of people who are involved in this fraud

  3. buncha dix on those videos… I’ll never work with them and I hope others wont either. No need to sit around laughing at people. Who’s that Eagle’s big bro’s??

  4. NoFussMedia says:

    We at NofussMedia.com sent ghost leads to aspx.net cpa offers with cheap adult traffic that would fill out pre-filled info from an excel sheet in the background when a visitor visits the cpa ad. We set the conversion rate at 2% and noticed that Peerfly scrapes out 12% of your leads. To legit CPA accounts with Peerfly, beware, they jack your legit leads 12% of the time. We milked over $75k in 2 months from Peerfly back in 2011.

  5. Thanks for the read, KJ

    I’d say bot traffic is a huge issue not only withing cpa affiliate networks, but everywhere you go for traffic. Even google admitted to having served fake impressions that never really reach human eyes. Although with Google you’re at least somewhat sure that you’re not getting decent bot filters.

    I’ve tried purchasing traffic from cpc networks with banners. they had decent results, even a few leads, but when I checked into the heatmaps I’ve seen a more than strange mouse behavior. when asked if those were bots, the network could not reply.

    All ad networks are prone to bot traffic sent from fraudulent publisher websites. To get the idea of how it works – here’s an interesting read.
    http://www.fipp.com/news/insightnews/what-are-the-nine-types-of-digital-ad-fraud

    To protect myself from bot traffic I’ve looked into a technology called fingerprinting. it’s essentially a replacement for the widely used and abused cookies. the tool of my choice so far has been fraudhunt.net . I’m yet to test them on larger scales with traffic from cpa’s, but I hope it will work for me.

    I’ve also found heatmapping to be useful, but it only works fine on smaller scales when you have the time to review every single heatmap.