Does PPV Traffic Still Work in 2016?

One of the most common questions I have been asked for years and still people ask me; Is PPV traffic still worth investment and does it still work, especially for CPA offers?

I have been promoting CPA offers for 4 years now. I started off with 7Search in the times when people were talking about how bad quality 7Search traffic is and how it never works for them. However I choose 7search because it was affordable for me ( I had low budget) and also the fact that there was little competition as most of times people were scared of loosing money on 7Search and they considered it as a bad quality traffic source. From there after, building a handsome budget, I moved onto PPV traffic as 7search was working well for me. However, there was also not much traffic volume on that traffic source.

Since then I have been promoting PPV and I still am promoting my campaigns on PPV traffic. I have seen many PPV networks come and go and what I want to say here is that we are in an industry where things keep evolving. Things keep changing and what you need in order to become successful is to keep adopting new trends.

Now to the answer weather PPV is dead or not, Of course for the people who used to simply direct link campaigns all the time, PPV is really dead. Those days are almost gone, specially if you are thinking you can make profits by direct linking same 3 years old offer, that is never going to be possible.

So here are a few things you should consider if you want to become successful with PPV in 2016 …

How to make PPV traffic work for you in 2016

Learn about your traffic network.

How many times have you contacted your account manager with your traffic source? Have you ever asked them about their traffic inventory or what kind of tracking tokens are available etc? For example, I would like to mention most people complain about bad quality traffic from leadimpact. You can easily put a stop to bad quality by asking your account manager to only give you leadimpact’s own inventory traffic, without third parties and also by using %brand% token to filter bad quality publishers and ask your manager to block the bad quality publishers.

Adopt new offers /niches.

When ever you have a new type of offer, you get better conversions; as those offers are not saturated or those products/services which are popular but not yet available on CPA Networks. For example, one of the well-known offers is booking.com, we have been promoting that offer directly with booking.com for a long time before they were available on CPA Networks. Many popular brands have their own affiliate programs so if you can not find an offer on a CPA Network make sure you contact that brand directly and ask them if they have their affiliate program.

Use Landing Pages.

Last month we created over 100 landing pages and the total size of that folder was above 3GB. One thing I always advise to people is to keep improving your landing pages, once you have created landing pages do not stop and keep improving those landing pages and keep editing them. As I said before, the days of direct linking are gone, If you are looking for examples etc. we have are offering 40+ landing pages as an upsell to PPV Rocker V4 Buyers ( The new Updated PPV course I recently launched)

Focus list building as money is in the list.

This is no secret, money is always in your list, If you have a proper funnel and you can get started with building your lists you can make 5X of what you make by sending your traffic directly to the advertisers. List building offers you two advantages; 1. You can reach your prospects whenever you want without any additional costs. For example, if you are sending traffic to an offer without list if you want to advertise again to the customer you will have to pay again to the traffic source. 2. By building list you have full control over your subscribers and you can send them emails anywhere anytime you want.

The second advantage is that you can promote multiple products to your list, from CPA offers to click bank products or any other traditional network products as well and earn commissions.

Try new traffic networks.

One of the biggest problem of using traditional top networks is that the are full of competition. As when people start learning about PPV they only come to know a few big names, which increases the competition and makes it hard for some people to make profits specially for starters. So if that is what your problem is, start looking out of these networks and you will find many other networks out there which you can use. In fact, there are many networks which share their inventory with the bigger networks as well so you will find many small networks with same traffic quality like the big networks.

Never Give Up.

This one is specially for those who are just starting out and are about to give up, this is normal and happens with all of us. Be it Facebook, PPC, Media buying or any other traffic source you will have to learn the ropes, no one can become a millionaire in just one day and it takes countless sleepless nights to become successful so if you are just thinking to give up because things are not work for you, It would be worth it to find your mistakes and find an expert who can help you with your campaigns.

MyPCBackup Case Study

Hey guys today i am going to write a case study about a well known offer available on almost every network called My PC Backup i have been promoting this offer since a few months now and i have learned a lot from this offer i have tested it on almost 5+ networks using PPV Networks Lead Impact and traffic Vance both . I have tested almost 10 + landing page and 5+ separate campaigns with different kind of targets and targeting approaches and i would like to say i made good money off this campaign how ever i did noticed some very weird stuff and that was after running some volume i did noticed drop in conversion rates and this happened on all 5 networks i tested this offer with which was strange and that’s the reason i switched to a similar niche and that’s working great for me . Anyways here we are going to discuss my MyPCBackup  offer ,here is a screen shot for one of my campaign .

mypcbackup offer

What i used

  • PPV Accounts (Leadimpact & traffic vance )
  • Tracking : CPV LAB
  • Hosting For tracker and Landing pages : Beyond Hosting
  • Photoshop (for landing pages).
  • Aff playbook tools for scrapping high traffic urls.

Here are the landing pages i started off my campaign with

mypcbackup landing page

Landing page 1

 

mypcbackup landing page

Landing page 2

 

mypcbackup landing page

Landing page 3

Now if you look at landing page one and two they are two variations of a same landing page i just changed color of my first landing page. In third landing page i did added animation in image using Photoshop ( click on landing page three to see it working. ) and added a animated arrow pointing TRY IT FREE BUTTON . **i  also added windows default error sound to the landing page 2 and 3 .

Here is the CTR i got on these three landing pages .

ctr on my pcbackup

LP1 : 2.59%

LP2: 4.46%

LP3 : 20.35%

 

Here LP2 got 4.465 ctr as i added sound in it and more then that just one more addition in this ctr (animated arrow ) boosted ctr to 20.35% . Later on in doubled my ctr on landers i further created ( sorry i am not going to disclose those landers here. )

 

Targets : I use Aff playbook tools for scrapping high traffic urls. i really can not disclose my targets here as i am still promoting similar stuff on them , Just take a break and think about who will need backup and where do they go and you will easily find some really good targets for your campaigns . Also my purpose here is not to make you copy cat but to let you know how exactly you do test out offers and buildup your campaigns.

 

Final thoughts :  A very small change in your landing page can bring in huge change in ctr always do test different things and keep on tweaking your landing page and campaigns . Always start off with more then one landing page and make sure you rotate them and carry out diffrnet tests on your landing page and monitor your traffic using trackers .

85% CTR on PPV traffic

This week is one of my busiest week and really have so many things to do .During these days i for the first time found it hard to even write up for my blog as i have so much work going on here at Rocker interactive . Anyways  these days i was able to achieve my highest CTR of my affiliate carrier on PPV traffic . As title suggests i was able to attain 85% CTR on one  of my campaign and happily it is very stable and its ROI is also mind blowing .I never thought i would be able to get that high ROI and CTR on a very highly competitive payday loans niche …

 

I know many of you guys must be thinking how is it possible , To be honest it all depends on your research and your approach , how well you know your prospects is the key and also traffic  tracking  plays a major role in making your ppv campaigns successful click here to read my thoughts on all famous tracking solutions in industry  .   I did used almost 8 landing pages on my campaign and spent about $400  on just testing this campaign some people may think it is huge testing budget but to be honest i feel lucky that i made my campaign successful without spending too much money on testing and $400  was not that much big amount for this niche  .

Here are a few steps i would like to advise you when setting up a campaign

switch off your computer once you have selected an offer think about who needs your offer , why they need it and where you can find them (write all this stuff on your pen)

also write down how you are going to target them what approach you will use on your landing pages (hint : find out what problems your prospects face and then provide solution )

 

now once you know what to do and whom to target get on your machine and make a list of websites you should target using PPV  .

 

Load your campaign on tracker and on your ppv network .

 

Start testing , Make sure you monitor all your data very closely and find out what fix your landing pages need and how to fix them once you find that youa re good to go … its all about finding out problems in LPs and then fixing them 🙂

Finally here are screen shots of stats i am talking about