Hey guys! Its been a long time since we interviewed someone, Finally I was able to get the flow started and today I am very happy to introduce you guys to Tatiana Alshevskaya who is Account Manager at Mobidea. Here is her short bio..
Tatiana Alshevskaya is a Key Account Manager at Mobidea . Communicating with digital marketers from all around the world is her main passion. She enjoys knowing that her professional and experienced advice gets results, since her affiliates manage to increase their profits thanks to her knowledge. Tatiana is a born communicator and enjoys having profoundly passionate conversations accompanied by a glass of fine wine, looking at a stunning view!
So lets start the interview!!
Tell us a little bit about yourself. How old are you? Where do you live?
Hello! My name is Tanya. I’m 27 years old. Several years ago, I came from Belarus to Portugal to do my Master’s degree in International Business. Since then, I’ve been happily based in Lisbon. It’s an amazing city with great weather, friendly people, and super tasty food.
How long have you been working in this industry, and how did you get involved?
Upon graduating from university, I worked in an ad agency in Belarus for 3 years. After moving to Portugal, I started working in the digital marketing industry. It’s been two years, and I really enjoy how fast-moving this industry is! At Mobidea, I work as a Key Account Manager and I’m always happy to help media buyers and webmasters on their way to success!
What is the most expensive thing you ever bought?
I prefer spending money on experiences, not things. That’s why I’m burning my hard-earned money on awesome trips that take me everywhere in the world! The memories of the remarkable places I visit stay with me forever and help me learn new things. Moreover, attending affiliate marketing industry events is a great way to meet interesting people and enrich your knowledge.
Please tell us more about Mobidea. What do you guys do?
Mobidea is a mobile affiliate network. We specialize in the monetization of mobile traffic from all over the world. We’ve got offers that have been previously tested for our affiliates, as well as the opportunity to use our Smart link so as to auto-optimize your traffic. You can check this post to understand how mobile affiliate marketing actually works.
There are lots of affiliate networks. How is Mobidea different when compared to what we see out there? What sets you apart from the crowd?
Here are some reasons that make us different:
- Our experienced team of Mobile Analysts can give you insights to help you make more money. We are doing media buying ourselves, so we know what we are talking about. Our multicultural, multilingual and dedicated support is available 7 days a week.
- We pay fast via Wire Transfer, PayPal, Paxum, Firstchoice Pay, Payza, and ePayments.
- We monetize mobile traffic worldwide
- We pay lots of attention to improving the knowledge of our affiliates with the help of the Mobidea Academy: Affiliate Marketing Training, Guides and Tips . It’s an amazing educational platform for online marketers!
- We also have Integrated Tracker Capabilities which allow users to easily deep dive, analyze remarkable amounts of reliable data, and make better decisions when going through the optimization process!
On average, how much revenue are your top affiliates currently generating?
More than enough to live a happy (and rich) life. You probably know those affiliates personally from events and workshops they give, where they may disclose their revenues.
How easy is it for affiliates to join your network? What is the main advice you can give to users who are interested and want to join Mobidea?
We are a pretty newbie-friendly network. You can start running the offers as soon as you fill out the signup form.
Since you can test immediately, we will only ask for documents after you’ve been able to generate your first 50€ in earnings. We request an Identification Document and a proof of address (utility bill, bank statement, etc.) that can be matched with your identity. This verification is important for security purposes. Moreover, affiliates can be sure this process is completely confidential.
If you could give one tip to the newcomers starting out in this fast-growing industry, what would it be?
Be patient. Lots of beginner media buyers quit too soon and try to make too many changes in their campaigns straight away. Imagine you have just launched your first campaign. You need to be prepared to invest some money on actually learning something from the data you get. Information is gold! That’s why one of the first steps is to just gather stats so that you can optimize and earn a lot of money in the future!
Can you tell us which are some of your most effective marketing methods that work on your network to drive traffic?
On our platform, we have a variety of offers. They open up a remarkable opportunity to every single affiliate to build their own strategy, later becoming able to know how to better promote offers. Our affiliates base their strategy on such factors as the offer type, the offer’s flow, the traffic sources, and the GEOs they prefer to work on.
Every year, you need to be more and more creative in order to make your campaigns work. That’s why our affiliates share feedback and really believe that creative materials are very important. A good pre-landing page should engage the user, be related to the offer, and have a professional appearance matching the design of both the banner and offer. Mobidea’s affiliates are constantly testing banners in combinations with pre-landers to see which flow works best.
What are your favorite traffic sources? What niche has worked best for your network?
We have a well-diversified portfolio of offers on our platform. For instance, we work with adult, dating, mobile content, sweepstakes, games and other verticals. We are open to new trends and are constantly diversifying our portfolio. Indeed, we go into Nutra, Finance, Health and Beauty offers, etc. We consistently try to develop our portfolio, so that we guarantee affiliates have the chance to choose the best offer in the niche they prefer to work on. Our industry is very dynamic which means that – as an account manager – I have to keep in touch with affiliates on a daily basis. This is hugely important, because it allows me to share the experience we have and provide advice about emerging opportunities.
On Mobidea, we know that media buying is not something that gets done by hearsay. I would like to point out that – depending on the vertical – different traffic sources can perform well. We’ve even made a detailed comparison of mobile adult ad networks in the Mobidea Academy that you can check. By reading it, you’ll be able to understand that we’ve had a pretty good experience with such big players on the market as ExoClick, Traffic Factory, Traffic Junky, etc.
On mainstream, the offers are even more diversified than on the adult vertical. This means you need to understand that some traffic is working better with a specific type of offers. For instance, sweeps are awesome on pop traffic. In general, on mainstream, I would pay attention to such ad networks as Adcash, Propeller Ads, and Zeropark. We’ve recently created a series of ad network reviews that you need to check.
Thanks KJ Rocker for an amazing interview! It’s always a pleasure to be able to talk about affiliate marketing in general, and Mobidea in particular! Hope to see you again soon! The next time we meet, I’ll be interviewing you instead. Keep creating awesome content! 🙂
I would like to thank Tatiana Alshevskaya for taking time out of her busy schedule and sharing her thoughts with us and telling us about her network. What are your thoughts on the interview? Kindly share your thoughts in the comments section below. Also, if you have any experience with Mobidea, please write a review for them in the comments below.