5 Great Ideas To Promote Your Information Product In The Smartphone Age

Do people still buy information products in this smartphone age, just like the old days? Are information products still profitable in this age? The answer is yes. For as long as people are still going to the internet to seek for information, and for as long as people are still reading books on their devices, information products will always be profitable, if you know how to profit from it. However, itís getting more difficult to promote information products nowadays, since you have to compete with other types of content online. So, here are 5 great ideas to promote your information products in the age of smartphone:

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1. Make Your Information Product Readable On Mobile Devices

This is the first step that you need to do. Traditionally, information products are delivered only in PDF format to be read on computer screen. Even now, many people selling information products are still using PDF as their ebook format. This needs to be changed, as people are also reading books on their mobile devices nowadays. So, it is very important for you to provide other formats for your customers as well, which are the formats that are suitable for mobile devices and ebook readers.

2. Make Your Promotional Materials Accessible From Mobile Devices

If you want to promote your information product to mobile audience, it is important that your promotional materials must be available or accessible from mobile devices. So, make sure that your website and sales page are optimized for mobile viewing. Also, you should place your ads not only on regular websites, but also on mobile websites as well. You want as many people as possible to be able to read your promotional materials on the go.

3. Donít Overprice Your Product

With ebooks being more and more popular, cheap, and accessible for anyone, it is important for you to price your information product reasonably, because you will compete with those products. If you are pricing an ebook with a $197 price tag, what will stop people from searching the similar solution or ebooks on Kindle or Google Playstore? They are way cheaper than your solution, and itís so easy to buy them. Itís better for you to keep your price down and make it a no-brainer for your audience to pick your product right away.

4. Use Social Media To Promote Your Information Product

Nowadays, most people are using their smartphones and other mobile devices to access social media, and those social media platforms like Facebook, Twitter, and Instagram are often the most accessed websites for them. So, make sure that your promotional message is available on various social media platforms as well, so that you can reach your audience easily. By promoting on social media, it becomes less and less difficult for you to generate sales from your promotion.

5. Have A One-Click Buying System For Mobile Customers

And lastly, the payment process for your information product needs to be easy for your customers as well. You have to make it easy for them to pay for the product via their mobile device. You need to have a one-click buying system for them, so that they can get the information product as easily as they can with just a single click. It will make your information product more popular among mobile customers.

Those are some great ideas that you should follow if you want to promote your information product to mobile customers. These are the people that will have their smartphone with them all day, and they will likely to browse the internet through their smartphone instead of a regular PC or laptop. These ideas help you to reach them more effectively and generate sales for your information product as easily as possible.

5 Reasons Why You Can’t Make Money Promoting Affiliate Offers

Affiliate marketing is a good way to earn money online, whether you want to do it in your spare time or full time. But, promoting affiliate offers is not as easy as you might think it is. Yes, the basic process of promotion is simple. You just need to pick a offer that you want to promote and promote it. But, in reality, you can’t make sales that easy. Do you want to know why? Here are 5 reasons why you can’t make money promoting affiliate products:

1. Bad Landing Page Presentation

When promoting an affiliate product, your landing page is everything. The way you present your landing page will affect people’s perception toward your product. If you have an ugly landing page, people will have bigger resistance to buy your affiliate product, no matter how good it is. So, a bad landing page presentation will affect your sales significantly. That’s why you have to focus on making your landing page’s presentation appealing. This includes visual presentation, look and feel, layout, content quality, and graphics. If you are confused about how to create landing pages do check out Optimize Press It is a WordPress theme which contains everything you need.Using optimize Press i have created many sucessful landing pages for my ppv, PPC and media buying  cpa campaigns.

2. Poor Deal Product

People always want to get the most from the money that they spend when they purchase a product. So, if your affiliate product offers very little value for your audience, then it will be considered a poor deal. No matter how good your landing page is, you won’t be able to make good sales if you promote a low value product. Moreover, if the price of the product is unreasonably high, then it will turn off your audience’s desire to buy the product.

3. Lack Of Passion

How passionate you are when you promote your affiliate offer ? Remember that your passion is contagious. People will likely follow your recommendation if you’re really passionate about what you recommend to them. Show your love for the product that you promote. In this way, you will affect people’s emotion toward the product. People will feel your passion and they will follow your recommendation because you’re making the product all the more interesting to them.

4. Lack Of Compelling Copy

Writing a good and compelling copy is essential for your affiliate marketing promotion. Why? That’s because it’s the way you communicate with your audience. Promoting a product is all about proper communication. Can you deliver your marketing message effectively? Can you make your presentation so appealing that people will be persuaded to take action immediately? If you have lack of compelling copy, then it is almost certain that you will not be able to generate any sales from your affiliate promotion.

5. Low Quality Traffic

The quality of your audience will determine the result that you will get. Do you think that you can get rich selling ice cream in the winter? Probably not. Why? That’s because you’re giving your audience something that they don’t want. In the winter, most people want a warm drink, not an ice cream. Thus, it is important for you to choose your audience carefully. The more targeted your audience, the better your result will be. Remember to promote your product to the right people. This is the essence of successful marketing. In other words, low quality and non-targeted traffic won’t bring you easy sales for your promotion.
Those are 5 reasons why you can’t make sales promoting affiliate products. To know how to increase your CTR on landing pages click here . Those are the reasons why you fail in your affiliate marketing promotion. If you understand about the reasons above and willing to improve the way you promote your affiliate offer, you’ll be able to change this failure into a success.