You may have already learned about Apple's IOS14 update if you are a Facebook advertiser and first-hand experienced how it affects conversion tracking. Advertisers are struggling with …
Madgicx Review – Facebook and Google Marketing Platform
The future of digital marketing and advertising is developing at a rapid pace. Social Media Marketing has become one of the most popular and affordable ways for companies to reach potential customers. …
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The influencer era; One night stands’ never end well.
Influencer marketing has lately come away from just celebrities, famous faces and high media personnel. It is commonly defined as using key leaders to drive your brands message or "get out the word" …
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Facebook Audience Network Now Open for All Advertisers
Facebook has been texting and expanding their Facebook Audience Network (FAN) for well over a year now. It started out with the option just to run advertisements using their network in a wide range …
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Native Advertising Guidelines Released from the FTC
Using native advertising practices has been one of the most effective options for marketers for quite some time now. The reason they are so effective, of course, is because they look and feel very …
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Focusing Your Digital Advertising on Top Ten Smartphone Apps of 2015
When planning a mobile marketing strategy you need to make sure that any ads or posts that you make are going to be seen by as many people as possible. While there is an almost endless list of apps …
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