The importance of content marketing is more apparent today, especially as people are searching for more and more content on the internet. From a business perspective, content marketing can be used as …
5 Smart content Marketing Strategies
Content marketing is something of the past for many but something that I consider the past, present AND future. It is a topic that never goes out of season. I know I haven’t posted in a while, so I …
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Facebook Audience Network Now Open for All Advertisers
Facebook has been texting and expanding their Facebook Audience Network (FAN) for well over a year now. It started out with the option just to run advertisements using their network in a wide range …
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Native Advertising Guidelines Released from the FTC
Using native advertising practices has been one of the most effective options for marketers for quite some time now. The reason they are so effective, of course, is because they look and feel very …
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‘Facebook Mentions’ Becoming Valuable Tool for Public Marketers
Facebook Mentions is an application that is designed to let people know what users are saying about their articles and other posts. It is most commonly used by celebrities, journalists and other …
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Native Ads Often Seen as Better than Real Content?
In a recent survey conducted by Contently it was found that native ads are often seen in a better light than actual content on a site. Native ads are sponsored content where the owner of a site gets …
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