Creating a great Facebook landing page for your facebook CPA campaigns will help you to get more mailing list subscribers. Your Facebook page should be able to attract people’s attention toward what you are offering to them, make them want to interact with you, and create long-lasting engagement. Here are 5 foolproof tips to build excellent Facebook landing page that attract subscribers:
1. Use Great Cover Photo To Show Your Brand
Your cover photo is really a big deal for your Facebook landing page. That’s because it’s the first thing that people will look when they visit your page on Facebook. So, it is important for you to use your cover photo to show your brand image in a good way. Since Facebook is no longer allowing call to action to be inserted in your cover photo, you can still make your cover photo appealing and motivating your audience to take action by showing your brand image in it.
2. Rearrange Your Facebook Page Tab
The tabs that people can see in your Facebook page can be rearranged or edited easily by going to the edit button near the tabs and edit your tab profile from there. Hide unnecessary tab elements from your main tab and include only the necessary elements that you want your audience to see. There will be four main tabs that you will show to your audience on your Facebook page. Consider those tabs like the main navigation for your website. You want your audience to access only the important part of your page with your main tabs. Of course, it should include the page where you ask your audience to subscribe to your mailing list.
3. Use Your About Me Section Effectively
Don’t give too much of your story in your About Me section. Instead, bring your audience to your website in order to learn more information about your company. As for the company description that appears in your Facebook page, you should use it to lead your audience to your specific squeeze page. Make your about me section as simple and specific as possible and be sure to direct your audience to your business website if they want to learn more about you.
4. Update Your Page Frequently With High Quality Image
In your Facebook page, your main attraction will be your timeline. In other words, what you put on your page is the main attraction that will get read by your audience and keep them engaged with your page. So, update your page frequently with quality image that will hook your audience’s attention, along with good content that worth discussing about. You will not only want to attract people’s attention with your updates, but you also want to attract their likes for each of your update as well as their comments and active discussion.
5. Show Your Free Bonus On Your Page
Be sure to tell your audience clearly about what they will get once they decide to subscribe to your free mailing list. Do not let your audience to be confused with it. You have to show your free bonus on your Facebook page, fair and square. In this way, people will know what they will expect out of your mailing list.
You can follow those foolproof tips to attract more subscribers to your mailing list. Using a single Facebook page, you can attract thousands of fans and subscribers that will become your loyal customers. You just need to tweak some elements of your Facebook page in order to make it a success.